Archive for the 'Marketing' Category

Thoughts on Adobe …A Parody of Mr. Jobs

This is a direct parody of Steve Jobs letter about Flash.It is intended to be thought provoking, insightful, and inciting.

Being a Macintosh SE, iPhone, iPad, PowerMac, PowerBook, home built PC, Windows using web, Flash, print developer that has working in the training development, corporate marketing, and software development industries for too long… I couldn’t read Steve’s letter without calling BS. Read this with an open mind and consider the end user, not the corporations. I want Flash, my kids want Flash, why because some developer’s do amazing work on this platform and we should have access to it. Content is king. Enjoy…

Apple has a long relationship with Adobe. In fact, we met Adobe’s founders when they were in their proverbial garage. Apple was their first big customer, adopting their Postscript language for our new proprietary, Mac only, Laserwriter printer. Apple invested in Adobe and owned around 20% of the company for many years, hoping to keep them from helping Microsoft take our Design and Publishing customers from considering Windows as a viable platform. The two companies worked closely together to pioneer desktop publishing and there were many good times. Since that golden era, the companies have grown apart. Apple went through its near death experience and I abandoned them, and Adobe was able to expand into the corporate market with their products, and deliver all their software to our Microsoft Windows competitors. Today the two companies still work together to serve their joint creative customers – Mac users buy around half of Adobe’s Creative Suite products – but beyond that there are few joint interests because we can’t control what Adobe produces, or who their target customer is.

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Early Adoption – iPad

As much as I’d like to get excited about the iPad I am trying to wait and see. Several times a year new gadgets are released and people go gaga over the potential they offer, rush out and purchase them, then lament the flaws they discover after using theses as yet untested devices.
As much as companies test their products it’s only in daily use that many flaws can be found. Repetitive daily tasks, various use cases, unusual routines, and mass usage all play out scenarios the manufacturers (and software developers) can’t even imagine. This is the elusive nature of humans and the tools we use.
So here’s the deal with me and the iPad. I want one but I don’t want to figure out all these issues for Apple. I know it will be a good product but I don’t know if it will be good for me. I have specific things I want it to do, but I’m as unique as the next person, and I can’t be sure that there was an engineer with my unique use patterns to play out all the flaws that this device will have for me. I’d love to have a portable sketchpad, movie watcher, note taker. But I don’t know if it will work as a sketchpad for me, it might. So I’ll wait and play and read and let the market solve these problems before I invest in this new technology.

MusicTalk.org Owes Us Money

MusicTalk Inc. Labor Commission Settlement
It is with much regret that it has come to this. It has been almost a year since the California State Labor Commission has awarded my wife a settlement in her case against her former employer MusicTalk Inc. Sarah worked for them for a long time as a paid employee and then the paychecks stopped coming. Bobbie Brown made repeated promises that this would be resolved as soon as she got her funding check.

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Don’t Buy Need for Speed Pro Street!

I’ve had it! I bought Need for Speed Carbon the day it arrived in stores. I ran out after work handed over my hard earned cash and ran home to install it. It was fun, and I loved it. Sounds great. But the game crashes all the time. Random crashes, no warning, no error, straight to desktop crashes. All the time. Patch 1.2, 1.3, 1.4, none of them do anything to improve the situation. I’ve reinstalled the game, Direct X, updated drivers all the recommended support tips. No good, still crashes. I started playing again, because I love the game and I bought it, and it still crashes. Because it’s random I can sometimes get through a fair bit before it crashes, other times one race. Sometimes in the car store, other times after cut scenes, the last time, which prompted me to write this, right in the middle of a race. ARGGGGHHH!!!!

Maybe it’s my system. Could be. But why wouldn’t Doom 3, Quake 4, Half-life 2, Tomb Raider, Bioshock, or Need for Speed underground, underground 2, or Most Wanted crash then too? In fact no other game I’ve played has crashed. My system is pretty much top of the line. Core 2 6400, 2Gb RAM, ATI 1900XTX 512Mb VRAM.

Why wouldn’t a company write a patch to resolve such a widespread, common problem. This is a well documented issue:

I understand not knowing how to trace an un-reproducible bug, that doesn’t seem to be a problem here. I understand having hardware that doesn’t meet the system requirements, not an issue as far as I’ve read. I understand abandoning a project, not the case here as there have been three patches released since it launch. So what’s the problem?

More importantly I want to know why EA would think that I would actually buy the next installment of this game that comes out this week, Need for Speed Pro Street, when they haven’t even gotten the last one to work! I for one am waiting to buy this game until the user reviews come out, becasue even the game magazines didn’t report this problem with carbon. Buyer beware.

Update

Crash DialogRight after I wrote this article, I found that the demo was online for Need For Speed Pro Street. I downloaded the 750 Mb file, installed it, and ran it. It trudged through the intro movies, flashy animations etc… Then I set my video setting to match my screen, this game at least supports my wide screen monitor, unlike Carbon. Setup my game pad. Then started the demo for the speed challenge. CRASH!!!!! I tried again, having to repeat all my setup procedures again. This time I quit after changing my settings, anticipating the crash and not want to set up my screen and controls again. Re-launched and tried again to start the race. CRASH!!!!!!!!! Wow, now I really want to buy this game.

Aren’t demos supposed to be the compelling, “oh my this is so amazing I have to play the full game” experience? The “this blew my mind, now I want to give them my credit card number” kind of experience? Oh well, guess I’ll save my money for the Orange Box, Crysis, or anything that doesn’t have the EA name on it. Pathetic!!!

Forget Gasoline…What about Plastic?

One of the often overlooked problems with our dwindling oil future is plastic. As we continue to burn oil in our engines we are using a valuable resource that could be used for durable plastic goods. When the oil runs out, or becomes extremely rare and expensive, how will we manufacture plastics? We rely heavily on plastics for all our products; electronics, transportation, medical technologies, construction, and housing. There are few things today that do not rely on plastics and polymers.
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Using Statistics to Lie

It’s amazing to me how many times I read an article and end up disagreeing with the conclusion. Not because I don’t like the results, but I don’t like how they arrived at the conclusion. For example I read an article stating that California leads the nation in motorcycle theft rates.
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Silly Lawyer, what are you thinking?

John W. Dozier, Jr. the “Super Lawyer”According to John W. Dozier, Jr., the “Super Lawyer”, viewing his site’s HTML source, as in, “right-click – view page source” is illegal. They are trying to claim that viewing their page source is a copyright violation. Additionally they have an End User License Agreement, EULA prohibiting this behavior, as well as forbidding links to their site.

Now the interesting thing is that the code for the home page, as an example, is really poorly built. They still use tables for layout, and the JavaScript is embedded in the header. Worse still they are an internet law firm.

There are a few things that strike me as ludicrous from a developer’s standpoint. Continue Reading »

More subtle changes

I’ve add an RSS feed link in my main navigation, and tweaked my Google Analytics a bit.

Why go forward when you can go backwards?

It’s official Vista is was rushed to market. It’s been reported that playing an MP3 file will throttle network traffic to roughly 10% capacity. The reports vary in which network types are affected but there is no doubt that Microsoft officially throttled network capacity because they noticed that there was some distortion without the throttling. This has been confirmed through further analysis. Microsoft is working on a solutution at present. Continue Reading »

Spam Arrest, Are they still spammers?

I just got an unsolicited email this morning from Spam Arrest. The email was from joelt@spamarrest.com.

I wasn’t aware of Spam Arrest so I did a Google search to see what I could find out. I discovered quite a few pages detailing the poor practices of the company. I would think it would be in bad taste to spam people to use your anti-spam product. No worse I suppose than installing malware on people’s computers and extorting them to pay you to remove other malware applications.

According to this email I emailed some guy at www.joel.net. For kicks I followed the rabbit hole to see what was at the other end. Joel Thomas seems to be a web developer, but at no point do I recall emailing him. I just submitted an email via his form mail on his site to see if he can shed some light on the subject. We’ll see what happens.

I will update this as details arrive.

UPDATE: I did hear back from the gentleman that uses Spam Arrest, but he didn’t conform what the first emails was that I supposedly sent to him. It’s a tricky system. He can’t see my email until I reply to his. His email was from some automated bot so I have no intention of replying to it. So now neither of us will ever know what that initial email was. Probably spam made to look like it was from me…

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